Technology

MEDIA CONVERGENCE ENVIRONMENT: CONFLICTS AND CHALLENGES. THE MALAYSIAN EXPERIENCE Syed Agil Alsagoff Universiti Putra Malaysia Selangor, Malaysia Prof. Dr. Azizah Hamzah Universiti Malaya Malaysia Abstract The popularity of the digital media and the availability of a borderless world of communication networks have create a bare-ass environment, supported by the Information and intercourse Technologies (ICT). With this influx of information, Malaysia is pathetic to the new era of knowl move on creation and fast-moving competitive edge particularly in the media occupancy sectors. This write up intends to deliver definitions of media overlap environment technologies, which hold up to the local communication and multimedia sectors. This phenomenon has groggy the boundaries between telecommunications, broadcast and computing industries (amidst mergers and acquisitions), in term of roles, functions and sparing scales.

This new technical environment in Malaysia has resulted in conflicts and challenges to the country, especially to the local disdain sector, as it would impact economic scales and brotherly values to the everyday and the sector itself, such as crisis in the new regulatory approach and technology acceptance, clarification of the digital intellectual property, foodstuff power, content values and diversion of cultures. This paper also identifies and examines the cardinal issues and problems faced by Malaysia in its guarantee to proactively respond to the winds of motley breezing through media convergence technology. Thus, Malaysia has to sufficienty maxim ize her strategies and challenges to obtain ! uttermost benefits given the advent of this technological environment. Introduction The extensive dominance of information and communication innovations such as beam and telecommunications systems and the figurer based communication network, the Internet, is indeed a blessing. However, it could dissemble the loving changes and development in this country...If you want to get a full essay, order it on our website: BestEssayCheap.com

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